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Welcome to my blog. I document my adventures as a millennial fempreneur living on the Upper West Side of Manhattan.

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From the Archives: Taking Your Brand Personally

From the Archives: Taking Your Brand Personally

In 2012, I shared my tips for digital brand management with journalists at SPJ and RTDNA's Excellence in Journalism Conference. Many of the journalists in the room had a brand that was built to promote their paper, station or digital property and while promoting an employer is important (keeps you employed!), it's also important to constantly think of the next step and make sure that YOU are protected no matter what happens to your employer. 

Learn more here: 

From the Archives: Vix on TODAY

From the Archives: Vix on TODAY

Double Uses for Family Favorites

Double Uses for Family Favorites

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