Victoria "Vix" Reitano is a Speaker, Writer, Social Media Expert, Content Strategist and Digital Video Producer.
She is the Founder and CEO of CreatiVix Media, a boutique digital agency based in Manhattan. CreatiVix Media is a digital agency created to disrupt the agency model. At CreatiVix, we believe in storytelling built to sell. We manage every aspect of the digital content lifecycle and optimize client content to monetize their brand and grow their online presence. The team can edit content, manage social media strategy and create video Web series for brands, journalists, authors, celebrities, CEOs and entrepreneurs.
Vix has 10 years of experiencing managing social media strategy, digital content strategy and video strategy at some of the biggest names in the business including ABC, NBC, Telepictures, Google and Time Inc.
She managed the strategy behind ABC's LIVE with Kelly and Michael Google+ page and grew the account from 200 to over 600K in 9 months and produced a series of Live Google+ Hangouts, including one with First Lady Michelle Obama. At Telepictures' "bethenny," she managing the editorial strategy for the digital content and had some massive hits, including one tutorial that got over 15,000 clicks in a 72-hour period. The subject? Mermaid. Braids. At NBC, she launched the digital presence for The Meredith Vieira Show and taught Meredith Vieira herself how to manage her Twitter, Instagram and Facebook. She also managed the strategy behind Meredith's social trending story, the #WhyIStayed, coordinating with Facebook and Google to manage the social promotion of that effort.
She founded her digital agency in 2015 after seeing a need for a agency focused on providing support for entrepreneurs, influencers, talent and small business owners as well as editorial brands, e-commerce brands and more. She learned to bridge the gap between talent and brand to help influencers monetize their digital brands and grow their businesses.
She then launched her production company, Chrysler City Productions, in early 2016 after seeing a demand in the market for a production shop that could handle everything from large scale live, virtual productions to post-production edits to online toolkits developed with entrepreneurs in mind. At the end of the day, her focus is on providing practical solutions for quick and consistent growth, traffic and reach -- and it works, just read the case studies.
As an expert, she regularly appears on air (NBC, CBS) to discuss social media marketing, digital branding and content strategy for content creators, journalists, celebrities and brands. She regularly contributes to blogs, online publications and more about the fundamentals of digital marketing, how to properly brand yourself and ways to advance your career on a digital job track. She is currently a regular contributor to MuckRack, The Huffington Post, Elite Daily and Levo League.
Victoria "Vix" Reitano is a Speaker, Writer, Social Media Expert, Content Strategist and Digital Video Producer. She manages the digital content and social media strategy for editorial brands, talent and influencers, and entrepreneurs, C-suite executives and on-air talent. She also appears on-air (NBC, CBS) to share the ins and outs of social media for brands, content creators, journalists, entrepreneurs and job seekers. She is the Founder and CEO of CreatiVix Media, a boutique digital agency based in Manhattan. To learn more, follow her on Twitter @vixinthecity and Instagram @vixinthecity.